Master Search Engine Optimization in 4 Weeks
Master the art and science of search engine optimization with our comprehensive 4-week SEO course. Designed for beginners and marketing professionals alike, this program will teach you how to optimize websites, boost rankings, and drive organic traffic effectively.
- Comprehensive Curriculum: Covers every essential aspect of SEO from beginner to intermediate.
- Hands-On Training: Practical assignments and real-world projects to enhance learning.
- Expert Guidance: Learn from experienced SEO professionals.
- Career-Oriented: Gain skills to excel in digital marketing and SEO roles.
What You’ll Learn
- SEO Foundations: Understand search engine algorithms, ranking factors, and the importance of SEO in digital marketing.
- Keyword Research: Use industry-leading tools to identify high-performing keywords for effective content optimization.
- On-Page SEO: Optimize websites with techniques for meta tags, headers, URL structure, and high-quality content creation.
- Technical SEO: Address issues like site speed, mobile responsiveness, and structured data for better search engine crawling.
- Off-Page SEO: Build high-quality backlinks, manage social signals, and improve domain authority.
- Local SEO: Develop strategies for local visibility, including Google My Business optimization and local keyword targeting.
- SEO Tools and Analytics: Leverage tools like Google Analytics and SEMrush to monitor site performance and identify opportunities.
- SEO Trends: Stay updated with algorithm changes and emerging SEO trends for long-term optimization success.
Enroll Today!
Join Tanar Academy and take the first step towards academic excellence. Our dedicated team is here to support you every step of the way.
Week 1: Introduction to SEO Fundamentals
- Overview of SEO: Importance and its role in digital marketing.
- Understanding how search engines work and key ranking factors.
- Keyword Research Basics: Tools (Google Keyword Planner, Ahrefs, SEMrush) and strategies for identifying high-value keywords.
Week 2: On-Page SEO Techniques
- Crafting optimized title tags, meta descriptions, and headers.
- Image optimization techniques: Alt tags and compressing images for SEO.
- Internal linking strategies and URL structure.
- Improving content readability and quality for SEO.
Week 3: Off-Page SEO and Technical SEO
- Link-Building Strategies: Guest blogging, influencer outreach, and social signals.
- Understanding backlink quality and avoiding black-hat SEO techniques.
- Technical SEO Essentials:
- Website speed optimization using tools like Google PageSpeed Insights.
- Mobile-friendliness and responsive design.
- Creating XML sitemaps and editing robots.txt files.
- Implementing structured data and schema markup.
Week 4: SEO Analytics, Local SEO, and Trends
- Introduction to SEO tools: Google Search Console, SEMrush, and Ahrefs.
- Tracking performance with Google Analytics: Bounce rate, organic traffic, and conversions.
- Local SEO Basics: Google My Business setup, local keyword targeting, and managing online reviews.
- Keeping up with algorithm updates and SEO trends for long-term success.
- Final Project: Develop and present an SEO strategy for a real-world scenario.
